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A garden collection celebrating our shared commitment to craft that seamlessly blends our distinct design sensibilities.

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Traditional English horticultural ware

An ode to Alex’s early designs

A Creative Process

This collection began with an intricate floral drawing from our founder, Alex Matisse, inspired by some of his earliest slip-trail designs.

Alex shared the drawings with Jim Keeling, founder of Whichford Pottery, who carefully translated them into clay using centuries-old techniques: carved roulettes, relief moulds and hand-applied stamps.

Each pot is wheel-thrown using Whichford’s traditional “three-pull” method—a practice that takes more than a decade to truly master.

Together, the collection reflects a shared belief that beautiful objects are shaped slowly, patiently and by hand.

Made for Tending

For windowsills, potting benches and gardens left slightly wild.

The Half Pot: A shallow terracotta vessel for bulbs, primroses and alpines, finished with a hand-carved floral roulette around the rim.

The Buxus Pot: A deep terracotta vessel designed for evergreen shrubs, small trees and plants meant to stay awhile, detailed with a carved floral roulette near the base.

The Kitchen Garden Pot: A generous terracotta vessel for herbs, vegetables and sprawling kitchen gardens, wrapped in an elaborate raised floral relief.

Kindred Spirits

Craftsmanship has always been central to our identity at East Fork. We care as much about the process as the finished object, and from the beginning, we recognized a kindred spirit in Whichford Pottery.

For 50 years, Whichford Pottery has been beloved among gardeners around the world for its frost-proof terracotta vessels. Each pot is wheel-thrown using the traditional British “three-pull” method—a technique passed down through generations of master potters that can take 15 years or more to truly master.

The workshop’s proprietary blend of British clays, Blockley and Ironbridge, creates an ideal balance of elasticity and porosity. Fired at extremely high temperatures, the clay becomes dense, durable terracotta built to withstand cold, damp winters.

Every finishing detail is applied by hand: carved roulettes, relief mouldings, stamps and inscriptions—and each vessel is marked with the Whichford Pottery seal and the year it was made before being individually turned, dried, and fired.

What emerged is more than a collection of garden pots… it’s a conversation between two workshops shaped by clay, craftsmanship, and the slow work of tending things.